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Monday, May 14, 2012

postheadericon New GOP super-PAC targets youth vote

Republicans believe that a still-stagnant economy could be the key to winning back young voters who sided overwhelmingly with President Obama in 2008, and key GOP interests have formed a new super-PAC aimed at reaching the youth of America.

Crossroads Generation, founded jointly by the College Republicans, Young Republican National Federation and Karl Rove's American Crossroads super-PAC â€" one of the most prolific fundraisers of the current political cycle â€" is launching this week with some $750,000 in startup capital.

The group hopes targeted ad buys highlighting the economic struggles faced by many young Americans grappling with a underwhelming job market and substantial debt could help recruit new voters to the GOP.

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